Azlan targets strong growth for Citrix partners after scooping top award

By Simon Meredith | 26th January 2017

Distributor’s contribution to supporting partner growth recognised with global award – cloud-based solutions and Microsoft integration to be key areas of focus for 2017

Basingstoke, 26 January 2017 – Azlan, the enterprise value added distribution business of Tech Data, has been named as one of Citrix’s top distribution partners in recognition of its achievements in helping Citrix partners grow last year and is aiming to build on its success is 2017. It is looking to help partners take advantage of Citrix solutions to deliver effective integration with Microsoft cloud solutions and Windows 10, and to provide added business development support both on Citrix Networking and on Citrix secure Workspace solutions.

All three areas were identified as key priorities at the recent Citrix Summit in Anaheim, California, which was attended by the vendor’s leading partners from all over the world. Azlan picked up the award for Distributor Managed Partner Product Sales at the event, one of only two accolades handed out to distribution partners across the whole Northern EMEA region.

“Last year was a great one for both Azlan and Citrix partners. We saw some significant business wins and phenomenal growth and in 2017 we are aiming to build on that foundation and help Citrix partners win even more business”, said Virginia Cowles, Virtualisation Business Unit Manager at Azlan.

“As the only UK distributor accredited for both Citrix and Microsoft, we are uniquely placed to help Citrix partners make the most of both technologies to deliver streamlined cloud management and applications access for customers – and to help them maximise opportunities with Citrix’s secure workspace and networking solutions.”

Azlan will offer partners Citrix sales and technical enablement, training and support across all these areas over the coming months. “Citrix resellers can expect us to pick up exactly where we left off last year and to help them to grow their business and drive profitability”, Cowles added.

With XenDesktop, Citrix partners can easily provision apps and desktops on Azure and deliver immediate access to core business applications on Windows 10 devices. XenDesktop with AppDNA can reduce the cost and complexity of application upgrades, migrations and updates by as much as 90 percent.

Picture: Virginia Cowles, Azlan.

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About Azlan
Azlan, the Enterprise Division of Tech Data Corporation, is a leading value-added distributor of networking, communications, midrange and enterprise servers, storage, software and unified communications solutions. For more information see Tech Data Corporation is one of the world’s largest wholesale distributors of technology products, services and solutions. Its advanced logistics capabilities and value added services enable 115,000 resellers to efficiently and cost effectively support the diverse technology needs of end users in more than 100 countries. Tech Data generated $27.7 billion in net sales for the fiscal year ended January 31, 2015. It is ranked No. 111 on the Fortune 500® and one of Fortune’s “World’s Most Admired Companies.”  To learn more, visit or follow on Facebook  and Twitter.

For more information please contact:
Sara Gemmell
Azlan UK Marketing Director
Tel: 07905 736798

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