Extends the vendor’s reach into B2B market – established and new partners will have access to TD SYNNEX’s professional and technical services
Basingstoke, 21 November 2023 – TD SYNNEX (NYSE: SNX) has been appointed as a distributor for Allied Telesis in the UK and Ireland, giving partners access to the vendor’s leading range enterprise-class networking solutions and enabling them to take full advantage of the extensive business development support and value-added services offered by TD SYNNEX to grow their sales.
Allied Telesis is a leading global provider of wired and wireless networking solutions that deliver exceptional performance, quality and reliability, from the core to the edge of the network. It is also renowned for products suited to deployment in harsh or challenging environments.
TD SYNNEX’s pre-sales solution architects, sales support and business development managers will be working with the Allied Telesis channel team to meet all the needs of partners and support their business growth. The full Allied Telesis technology portfolio will be available in the TD SYNNEX Business Solution Centre (BSC), in Bracknell, which offers partners an opportunity to get hands-on with the latest innovations in leading-edge solutions and technologies.
In addition to meeting the needs of established Allied Telesis reseller partners, TD SYNNEX will be looking to identify and on-board businesses that can extend the reach of the company’s products in the commercial and public sector markets.
Matt Child, managing director, Advanced Solutions, UK and Ireland, TD SYNNEX, said: “Allied Telesis is a valuable and significant addition to the TD SYNNEX Advanced Solutions portfolio, which provides our partners with an attractive set of connectivity solutions for their customers. We’ll be making all our expertise and services available both to established Allied Telesis partners and those who are new to its range of enterprise-class technologies and want to take advantage of growth opportunities they present.
“In particular, we will be looking to bring on board partners that – as well as possessing the capability and commitment to deliver and support its solutions – have access to business and public sector markets where Allied Telesis products can provide excellent core-to-edge options for IoT, smart buildings, IP surveillance and industrial applications.”
Chris Dyke, sales director at Allied Telesis, UK and Ireland, said: “It’s great that TD SYNNEX has recognised the value to its business of working with Allied Telesis and adding our products to its portfolio. The TD SYNNEX Advanced Solutions team can provide real focus, alongside professional expertise and business development support that will enable our partners to grow. This is an important milestone for us in the UK and Ireland, and we look forward to working closely with TD SYNNEX and its partners to boost our presence in the business networking market.”
Allied Telesis has a comprehensive partner programme through which accredited partners can gain a whole range of benefits, including advantageous discounts and bid support. Allied Telesis also prides itself on delivering high levels of personalised service and support to all partners.
The UK and Ireland distribution agreement builds on the established relationship between Allied Telesis and TD SYNNEX in the EMEA and North America regions.
Picture: Matt Child, TDSYNNEX.