Tech Data guide charts route to success over Public Sector peak

By Simon Meredith | 7th February 2017

Basingstoke, 07 February 2017 – Tech Data is aiming to help resellers maximise their sales potential during the busy public sector peak, releasing a special guide that covers the current priorities, trends, developments and opportunities across government, healthcare and education.

Over the next few weeks, public sector organisations will be looking to make the most of their remaining budgets before the tax year-end of 5th April. The Tech Data Public Sector Peak Guide is designed to inform resellers on current priorities and trends in the public sector, and on solutions that will attract the attention of buyers.

As well as providing views from Tech Data’s business leaders on current opportunities, the guide highlights the importance of ISO quality accreditations for resellers selling to the public sector. It details specific products and offers that resellers can take to market during the peak period and the many ways in which Tech Data can support resellers in bidding for and winning new business.

With the need to drive efficiencies still very much on the agenda right across the sector, there is an appetite for technology solutions that can help reduce costs and improve outcomes, said Kirsty Guy, Public Sector Marketing Manager at Tech Data.

“The stream of stories about how public services budgets are being cut seems to be never-ending. But instead of putting the brakes on IT spending, the drive for efficiency is increasing the urgency of technology adoption. There was lots going on at the Bett Show last month and that demonstrated just how much interest there is from the education sector. In heath, there is a more urgent need than ever to cope with the demand for services. In government, IT is seen as the key enabler for streamlining systems and processes.”

The Tech Data Public Sector Peak Guide can be viewed at

Tech Data will be supporting resellers targeting the sector with numerous vendor promotions and offers in the run-up to the 5th April 2017.  It will also be updating its Virtual Environments for Classrooms, Hospitals and Offices. These areas show specific technologies that can be used in these typical settings. They are ideal tools for sales training and there are ‘white-label’ versions that can be used with end-user customers as well.  Details of special bid pricing and various other resources are also available on the Tech Data Public Sector microsite at

Picture: Kirsty Guy, Tech Data.

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About Tech Data
Tech Data Corporation is one of the world’s largest wholesale distributors of technology products, services and solutions. Its advanced logistics capabilities and value added services enable 105,000 resellers to efficiently and cost effectively support the diverse technology needs of end users in more than 100 countries. Tech Data generated $26.4 billion in net sales for the fiscal year ended January 31, 2016. It is ranked No. 108 on the Fortune 500® and one of Fortune’s “World’s Most Admired Companies.”  To learn more, visit, or follow on Facebook and Twitter.

For further information contact:
Sara Gemmell
Marketing Services Director
Tel: 0871 880 3000
Twitter: @techdatauk

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