TD SYNNEX picks up two awards from Adobe at Partner Connect

By Simon Meredith | 17th July 2023

Recognition of UK team’s success in supporting partners as they migrate customers to the Adobe VIP Marketplace programme

Basingstoke, 17 July 2023 – TD SYNNEX (NYSE: SNX) has been named as Adobe Cloud Marketplace Partner of the Year (EMEA) and as Best Retention Partner (UK) in recognition of its work in supporting Adobe partners over the last year and in particular helping them with the migration to VIP Marketplace.

The awards were presented at the recent Adobe Partner Connect EMEA 2023 event. They underlined the effectiveness not only of the migration campaign but also of TD SYNNEX’s platforms including the dedicated Adobe Software Store, which enables partners to keep track of when updates and renewals are due, ensuring they maximise opportunities and customer retention.

Earlier this year, TD SYNNEX moved all its Adobe partners’ accounts across to its dedicated Adobe Software Store, making it easy for them to manage all their customers in one place and migrate them to the new Adobe VIP Marketplace – a fully automated service that will ensure customers always have up-to-date solutions that meet their business needs.

Simon Bennett, director – enterprise software and cloud, UK, TD SYNNEX, said: “Our platforms and our team are delivering great results for Adobe partners and that’s why we have been recognised with these awards. We’ve made – and continue to make – significant investment in supporting Adobe partners and we were delighted to see that acknowledged at Partner Connect.

“Adobe is making real strides with its portfolio. It is helping partners to support customers’ sustainability efforts, and with its latest developments, making use of AI to give creatives intelligent assistance and support.”

Picture: Simon Bennett, TD SYNNEX.

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